Increased emphasis on sustainability, cost reduction and circular packaging solutions will be the focus in 2023, according to GWP Group, a global packaging manufacturer.With logistics and supply chain challenges continuing to impact shippers, GWP Group has predicted that sustainability will, in all likelihood, play a key role this year. More and more businesses are looking for sustainable solutions amidst ongoing pressure to reduce emissions.According to the company, this changing approach is likely to see companies looking at size-optimised packaging to reduce emissions in transit and the increased use of recycled and recyclable materials. More importantly, they are likely to consider reusable and returnable packaging options.In light of the ongoing economic turbulence around the world, the focus will remain on cost reduction throughout 2023.Courier industry experts say that as supply chain woes persist and e-commerce continues to grow, smart packaging will also more commonly be used. This involves the integration of digital technologies like the Internet of Things (IoT) sensors into product packaging solutions. Considering that most supply chain leaders rank visibility as the top priority, these types of sensors are increasingly being adopted as the built-in systems transmit location along with a host of other necessary data.
