Loadzone aims at improving
communication efficiencies
SINCE ITS launch in September this year, Loadzone Freight Exchange, the internet transaction site for cargo owners and hauliers, is attracting a growing
user base.
That's according to director Andre Fourie who says it is unlike any other site currently available.
It's not e-mail based but rather enables the user to complete his transaction
on-line.
The cargo owner merely logs onto the site and puts up his available loads to which the haulier responds.
It's not aimed at filling return loads, although this is an added advantage. The main objective is to add
efficiencies to the communication process, says Fourie.
The cargo owner ultimately gains access to a broader range of the haulier market, while the haulier gains access to a broader range of available cargo, saving him marketing expenses and improving vehicle utilisation.
We realise that most cargo owners and road hauliers have existing relationships with their clients. We don't want to upset that, but rather to make it easier for them.
Both parties pay a subscription fee, and the haulier pays an additional transaction fee.
Fourie makes it clear that Loadzone is neither an online broker, rather assisting the broker to be more effective, nor is it an auction site. Hauliers tender for the business.
Part of Loadzone's responsibility is the vetting of subscribers. In the pipeline is a credit and performance rating system.
Loadzone also has big plans for extending its service range. This will include hauliers providing details of available space, insurance options, fleet management services, electronic PODs (proof of delivery), and the inclusion of rail, sea and air.
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